Your Store Wizards has looked at all of Google's data specifications and we have some solutions for Yahoo! merchants who are receiving warnings about their Google feed.
Many of the specifications have already been adjusted in the Feed Wizards system.?? The adjustments apply only to feeds that are not customized and do not have variants.?? Any warnings that have been issued for the specifications should be resolved for these stores.
Below is a list of changes and possible solutions.?? For character limitations, remember that spaces do count as characters.??
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Attribute
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Change
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What we have done
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What you need to do
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ID*
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Limited to 50 characters
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We can change to use ???code???.?? If it is not unique, we can use our system???s "Google - Use Internal Record ID", which is a unique id our system automatically assigns to each item.
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You can use ???code??? or ???manufacturer-part-number??? or another field, as long as it ends up unique.?? You can also truncate to 50 characters.?? You can do both.
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item_group_id*
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Limited to 50
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If you have variants, you can use ???code??? or ???manufacturer-part-number??? or another field, or truncate to 50 characters (or both) as long as it ends up unique
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MPN*
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Limited to 70
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System limits to 70
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Limit to 70 characters. If you have variants, you can use ???manufacturer-part-number??? and remove appended values from variants (color, size, etc).
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* If you have variants and have warnings on any or all of these - ??ID, item_group_id and MPN we append color and size, material and pattern information depending on your store.
If we cannot do the above, we can:
a. For MPN, we can use ???manufacturer-part-number??? because Google states?? ???manufacturer-part-number??? can use MPN as long as all are a part of the same variant group
b. For id and item_group_id, we can use ???code???, or ???manufacturer-part-number??? for the base, but if you have long options, you need to either truncate each to a certain length or the whole thing.?? We can also assign numeric values (first size is 01, etc), and we will make a content modifier for it
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Color
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Limit 100 characters and only up to 3 colors per entry (colors separated by /)
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Limited length and number of words
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Warnings about color length or # colors: Color length - use a content modifier:
"Length - Shorten Text to X characters" to shorten to 100 characters.
Too many colors ??? use a content modifier: ??"Extract - Get X Number of Words separated by Y" and set the X value to 3 and the Y value to /
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Title
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Limited to 150 characters
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Our system automatically shortens titles to 150 characters
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Add a new content modifier:
"Length - Shorten Text to X characters" and set to 150.
If you are running variants and need it shortened but want to shorten the name (not the color/size info appended) you can add this content modifier before google variants modifier to shorten the base name.
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Availability
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Removed "available to order"
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Set our standard rules to convert ???available for order??? to ???in stock???
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If you are getting availability errors, adjust you text or look in the FW dashboard and review any content modifiers. If unable to find, contact us
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Description
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Limited to 5000 characters
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Set our standard rules to limit to 5000
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If you are getting length errors, add content modifier:
???Length - Shorten Text to X Characters" and set to 5000
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Product Type
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Limited to 750
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Nothing
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Nothing
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Link, Mobile Link, Image Link
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Limited to 2000 characters
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Nothing
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Nothing
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Availability Date
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Added
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Nothing
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If you want to use, you can load data in the format google requires, and map the field in the FW Dashboard
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Brand
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Limited to 70
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Feed limited to 70
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Contact us if you are receiving errors
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GTIN
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Limited To 50
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Nothing
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Contact us if you are receiving errors
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Size Type and Size System
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Added
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Nothing
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Contact us if you are receiving errors
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Pattern
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Limited to 100
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System limits to 100
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Contact us if you are receiving errors
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Size
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Limited to 100
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System limits to 100
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Contact us if you are receiving errors
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Material
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Limited to 200
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System limits to 200
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Contact us if you are receiving errors
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custom_label_0 through custom_label_4
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new, limited to 100
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Limited
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Contact us if you are receiving errors
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New Fields
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Mobile Landing Page
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New Field
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Nothing
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If you have a mobile site that has one page for every product on their current page you can use 2 content rules on this field:
a. "Page URL - Assumes all items have their own page" which will create the url to the page on your site, then:
b. "Find/Replace - Replace Text X with Text Y" and in X put your base store url, and in Y put your base mobile site url.
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adult
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New Field , TRUE = adult product
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Contact us if you are receiving errors
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