Set up Bing Ads Account?
If you have multiple stores, you can manage them all from within one Bing Ads account.
- Sign up for Bing Shopping at Bing Ads. The steps to register for a merchant account on Bing Ads may change from time to time. Go to: Bing Merchant Integration. Click on the Merchant Integration Guide and download this useful information.
- Bing Shopping Merchant Portal is a sub-account of Microsoft Bing Ads
- You will be required to enter a credit card, but you will not be charged anything unless you set up pay-per-click ad campaigns.
- Log in to Bing Ads
- If you have multiple stores, create a sub-account for each one from Accounts & Billing > Account List > Create Account.
- Click Tools> Bing Shopping Account Management
- Either create a new account or migrate your existing account by entering your Store Settings or Bing Shopping login, respectively.
- On the Catalog Management tab, make sure the following settings are selected.
• Feed Format: Bing Shopping / Cashback
• How to Provide Feed Files: Merchant upload
• Feed file name: bingshopping
- Click Save.
- On the FTP Settings tab, enter an FTP login and password and click Save.
• You must define your own FTP login/password. We suggest you use your store name as the login.
• The password must contain at least one number and one symbol, e.g. password1$
• Make a note of login/password because you will need to enter them in the feed settings on our site.
• The FTP login will not work for 2-3 business days until Bing approves your account.
How to Set Up Your Bing.com Feed in the Feed Wizards Dashboard
- Set up your Microsoft adCenter Account for Bing feed.
- Log in to the Feed Wizards Dashboard.
- Click on Stores then choose the store you are adding the feed to.
- Click Add Service at the bottom of the page.
- Click Add Service to Bing Shopping, which will be listed.
- Under ???Service Required, add Bing category.
- Enter FTP username: from your Bing Ads Account.
- Enter FTP password:?? from your Bing Ads Account
- FTP Filename: for Bing will always be bingshopping.txt.
- Add your Bing Ads service Log In and Password information.
- Click Add Service at the bottom of the page.